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While other insurance companies search for ways to reduce costs and eliminate agents, Great
Northwest (GNW) has cut costs and empowered agents by eliminating the regional and home
offices.
With the revolutionary Micro-Insurance Company® (MIC) business model, agents can provide
the best service levels available with a cost position better than other agency companies
and equal to or better than the leading direct carriers.
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The Micro-Insurance Company
GNW's proprietary technology provides the foundation for the MIC structure.
The software, which has been operational since 1994 in more than 100 locations, allows the
MIC to transact all customer functions interactively.
The automated Internet-based system provides:
- Customer information
- Rating
- Electronic underwriting
- Policy issuance
- Renewals
- Claims administration and reserving
- Customer accounting
- Document production
- Management reporting
- Other required functions
Eliminating the bureaucracy: As a MIC, agents have consistently
been able to service more revenue per employee than with other companies through reductions
in policy issuance time, endorsement issue time, customer service functions, general
problem resolution, and by eliminating having to deal with the bureaucracies of regional and
head offices.
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Become an Empowered Advocate, not just an Agent
GNW empowers agents to create true value for their customers.
In place of 1-800 numbers and computerized telephone systems, GNW delivers active support
for the customer—Advocacy—by local agents who take responsibility for their auto
and home insurance needs, and are accountable to their customers for satisfaction of these
needs.
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Gain the Competitive, Entrepreneurial Edge
GNW provides agents with the competitive tools to capture opportunities in the world's
largest market segment, the insurance market.
The MIC model believes in the ability of the local entrepreneur and their employees
to figure out solutions to customer problems better than a centralized bureaucracy.
The MIC enables the independent agent to become a low cost provider, while improving customer
service levels, and dramatically increasing the agent's ability versus direct insurance
providers.
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Gain the Real-time, Local Advantage
Without regional or head offices, the MIC can transact 100% of customer functions on site.
GNW believes it is at the time of a claim that the MIC can best build value in its customers'
eyes. This is when customers truly appreciate and need an agency—an advocate—to
assist them. MIC enables superior customer service without normal agency overhead.
Your Home Office is wherever you and the customer are.
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